Suave Marketing helps hospitals in Kenya reach patients directly through targeted, trust-focused direct marketing that increases inquiries, improves attendance for outreach programs, and drives real hospital visits.
What you get with Suave:
Patient-focused direct marketing strategy and execution
Community outreach activations and hospital engagement campaigns
Clear messaging that builds trust and drives action
Reporting built around engagement, inquiries, and visit outcomes
What Suave Marketing Does for Hospitals
1) Community Outreach Activations (Health Camps and Screenings)
We plan and execute outreach activations that bring hospital services closer to communities, including:
Screening days (BP, diabetes, maternal health, eye care, etc.)
Wellness drives and sensitization campaigns
Community education programs with clear follow-up pathways
Referral pathways back to hospital departments
2) On-Ground Patient Engagement Campaigns
We help hospitals connect with patients in high-footfall environments such as:
Estates and community centres
Corporate workplaces and institutions
Schools and faith-based organizations
Market and county-based community programs
These activations build familiarity and trust—key drivers for healthcare choices.
3) Direct-to-Patient Communication That Converts
We support structured patient follow-ups that increase attendance and retention, including:
SMS/WhatsApp reminders for appointments and outreach events
Follow-ups after screenings and consultations
Service line promotions tied to seasonal health needs
4) Hospital Event Branding and On-Site Visibility Support
Direct marketing works best when the hospital shows up professionally. We support:
Branded tents, backdrops, signage, and registration points
Staff identifiers and branded collateral
Patient-friendly flyers and education materials
This strengthens credibility and increases engagement at activation sites.
5) Messaging and Content for Patient Trust
We structure clear messaging for outreach so patients understand:
What the service is
Who it’s for
Why it matters
What to do next (visit, book, follow up)
Who This Service Is For
Hospital marketing and communications teams
Hospital administrators and management teams
Outreach and CSR departments
Departments promoting screenings, wellness programs, or specialist services
Where Hospital Direct Marketing Performs Best
Community health camps and outreach activations
Corporate wellness activations and screenings
School-based health programs
Faith-based and community group sensitization
Partnerships with NGOs and local community networks
How We Execute Hospital Direct Marketing
Step 1: Outreach Strategy and Objectives
We define the campaign purpose—screening turnout, service awareness, partnership engagement, or patient acquisition.
Step 2: Activation Planning and Setup
We plan locations, engagement flow, staffing, materials, and data capture.
Step 3: Execution and Patient Engagement
We deploy teams on-ground, coordinate flow, and ensure the hospital’s presence is professional and patient-friendly.
Step 4: Follow-Up and Conversion Support
We support structured follow-ups to convert engagement into visits and referrals where required.
Step 5: Reporting and Insights
We track engagement, leads captured, attendance, and conversion indicators to improve future outreach.
What Hospitals Gain From Direct Marketing
Increased community trust and visibility
Higher turnout for screenings and outreach programs
More patient inquiries and department referrals
Better follow-up systems and patient retention
Stronger partnerships with corporates and community groups
Conclusion
Direct marketing helps hospitals move beyond passive awareness and build real patient engagement through direct community connection, trust-building outreach, and structured follow-ups. Suave Marketing delivers hospital direct marketing in Kenya built for outcomes: engagement, inquiries, and visits.
Want to increase turnout, engagement, and patient visits through outreach?
👉 Contact Suave Marketing today: https://suavemarketing.co.ke/contact
